Playing Bridge to End Alzheimer's

Since 2013, the American Contract Bridge League (ACBL) and bridge clubs across North America have partnered with the Alzheimer's Association to raise funds for research, care, and support. Together, bridge players have raised more than $12 million.

In 2026, the Alzheimer's Association expanded its annual The Longest Day fundraiser into Do What You Love to End ALZ™, reflecting a broader vision: do what you love to honor who you love. For bridge players, that means enjoying the game while supporting a cause that touches millions of families.

Bridge is uniquely suited to this effort. Studies suggest that mentally stimulating activities like bridge can help support cognitive health by exercising memory, reasoning, problem-solving, and decision-making. Combined with the game's social connections and teamwork, bridge offers benefits that extend well beyond the cards.

Each year, bridge clubs host special fundraising games to support the Alzheimer's Association. This year, the WPSC Bridge Club raised $6,800 through player donations. That total does not include the additional contribution from the ACBL's waived table fees, which are also donated to the Alzheimer's Association. The generosity of WPSC members is a wonderful example of how local clubs can make a meaningful impact.

Every game played and every dollar donated helps fund research, provide care and support for families, and raise awareness of Alzheimer's disease. The bridge community continues to demonstrate that doing what we love can truly make a difference.

Thank you to every member and guest who participated, donated, and helped make this year's campaign such a success. Your generosity is making a difference for families affected by Alzheimer's disease.